Retailing - Activities involved in the sale of goods and services to final consumers for use.
E-Commerce has become a key factor in the retailing equation.
The Retailing Marketing Mix:
Site Location
Brand Identity
Atmophere
Merch assortment
Merch control
Marketing comms
E-Commerce has become a key factor in the retailing equation.
The Retailing Marketing Mix:
Site Location
Brand Identity
Atmophere
Merch assortment
Merch control
Marketing comms
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